Content for industry & metalworking · Eastern Switzerland

Your work is better than your image.

We turn your shop floor into content that attracts skilled workers and new orders. One shoot day a month, a small crew, and nobody has to put on an act for the camera.

Where it hurts

Top quality on the shop floor. Radio silence online.

01

Job ads without applications.

Good specialists don't scroll through job portals. They move to where they can see how the work is done and who they'll be working with.

02

Nobody sees the quality.

Precision, machinery, know-how: offline, you win over every customer. Online, you look like everyone else, or you're not there at all.

03

No time for marketing.

Orders keep coming in and the team is at full capacity. Social media gets pushed aside until it's urgent again.

Sven Hanselmann mit Kamera und Schweisshelm
About Sven Hanselmann

I've stood at the machine myself.

Before I ever picked up a camera, I was a plant and equipment builder. Welding, bending, laser cutting, and construction sites at minus 20 degrees in winter.

I know what real work feels like, and that your people aren't actors. That's why I film with a small crew, stay in the background and take my time until nobody thinks about the camera anymore. On top of that come 10 years in marketing, including building the social media team at Migros Ostschweiz.

1 shoot day
per month at your site
Small crew
instead of six people on set
One partner
Editing, posting, ads
From our work

Industrial content for HUBER+SUHNER.

From explainer videos to team portraits to product launches: this is what content made on the production floor looks like.

Injection moulding explained
Product launch: Ribbon end-to-end
360° · Interactive

Virtual showroom

A clickable tour of the showroom: visitors decide what they see and jump straight to the products that interest them.

Start the tour ↓
What you get

One shoot day. Content for the whole month.

Recruiting from the shop floor

Your specialists show their workplace. More genuine than any job ad, and exactly what applicants want to see.

8 short videos

Fully edited with subtitles, for LinkedIn and Instagram. Machines, processes, people.

20 photos

Portraits of your people and shots from production, for your website, quotations and social media.

Trade fairs & products

Videos that explain your solutions, run at your stand and keep working online afterwards.

Ads in the region

We target your content at skilled workers and buyers in Eastern Switzerland. We cover the first CHF 400 of ad budget.

Numbers every month

A short report with concrete recommendations. You see what works and what doesn't.

Client voices

What HUBER+SUHNER says.

Taki Malyano, HUBER+SUHNER

“We had more interesting conversations, and they became easier and more efficient.”

Our online presence has become clearer and sharper. Together with the videos and images, prospects already had a clearer picture of what we offer. As a result, we had more interesting conversations, and they became easier and more efficient.

At trade fairs such as Swiss Plastics in Lucerne and preXcon in St. Gallen, we were also well advised and fully supported. Sven's creativity always made our stands something special and gave people plenty to talk about.

Taki Malyano

Head of Sales Injection Moulding, HUBER+SUHNER
Jim Mack, HUBER+SUHNER

“He made camera-shy product managers look great! Nobody had ever managed that before.”

I don't even know where to start. Our product launch campaigns finally have a noticeable impact. Not only on our website, but also in enquiries and on social media. For the Ribbon end-to-end campaign alone, twelve videos were produced.

Sven also handles emergencies quickly and without compromise. During the fibre optic shortage, a landing page, videos and an ad campaign were created in less than two weeks. That brought us new key accounts and put us on the list of the world's biggest data centre developers.

Sven works in a targeted, focused and creative way. That's how we've experienced our collaboration for two years. We look forward to much more.

Jim Mack

VP Marketing Communications, HUBER+SUHNER
How it works

Three steps. One day of effort.

01

Shop floor tour

45 minutes, free of charge, at your site. We talk about open positions and customers, and I show you the stories hidden on your shop floor.

02

Shoot day at your site

We come to your company with a small crew. Operations keep running, and your people are guided through the day.

03

Content & ads go live

We handle editing, copy, posting and ads. You approve, and you get the numbers every month.

Pricing

Start without risk.

A three-month trial period, then adjustable and cancellable monthly. And if you're not satisfied in the first month, you get your money back.

Corporate Content Day · per month
CHF 3,600
Currently 3 spots available
  • Strategy & shoot plan for your company
  • 1 shoot day per month, at your site or in the studio
  • 8 short videos and 20 photos
  • Ad campaign incl. CHF 400 starting budget
  • Monthly report with recommendations
Book a free shop floor tourMoney-back guarantee in the first month
Questions & answers

What companies ask.

My people don't want to be on camera.

That's normal, and that's exactly why it works so well. We film with a small crew, explain everything beforehand and start with simple shots. Nobody has to memorise anything.

How much time will this cost my company?

Almost none. I come from plant and equipment building myself and know your processes, machines and language. You hardly need to explain anything. At the start, we identify your biggest challenges and apply our strongest levers exactly there. We handle strategy, planning, filming, editing, posting and ads. Your only effort is one shoot day a month, during which operations run as normal.

Can you film in our production?

We follow your safety regulations and only show what you approve. Confidential machines, customer parts or processes stay out of the picture.

What if it doesn't work?

You see the numbers every month. After three months, the subscription can be cancelled monthly, and the money-back guarantee applies in the first month.

Free shop floor tour

No content yet? Even better.

After the tour, you get three concrete ideas and a first clip from your shop floor, even if we never work together.

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